PULS
Foto: Matthias Friel
The courses take place on Monday 14:00-16:00 (lecture) and Monday 16:00-18:00 (seminar/exercise) on the Griebnitzsee campus. Room: 3.06.H08, Hauptgebäude auf dem Campus Griebnitzsee: START: 21. Oktober
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Die Veranstaltungen finden Montag 14:00-16:00 Uhr (Vorlesung) und Montag 16:00-18:00 Uhr (Seminar/Übung) auf dem Campus Griebnitzsee statt. Der Raum 3.06.H08, Hauptgebäude auf dem Campus Griebnitzsee: START: 21. Oktober
The examination requirement consists of a transfer concept for the demonstrator object that you have been working with during the semester.
Die Prüfungsanforderung besteht in einem Transferkonzept für dasjenige Demonstratorobjekt, mit Sie sich im Semester beschäftigt haben.
How do you get from ideas to products? How do research results from the academic world find their way into a company's product portfolio? How do innovations emerge and how do you manage them? So far, the modules "MMBBWL410: Innovationsmanagement" (Prof. Julia Brennecke) at the WISO Faculty and "Knowledge and Technology Transfer" at the Mat. Nat. Faculty have been held separately. With this joint module we now want to think and teach transfer and innovation together, because the underlying concepts are intimately related to each other. Innovations do not arise by themselves, but are often based on research results.
In order to provide as many practical references as possible, we base the accompanying coursework on concrete research projects from practice. These cases will refer to projects from the innoFSPEC-Transfer-Lab of the University Potsdam. Your task is to develop for these use cases a technology-related transfer concept. Drawing on models and theories discussed in the module as well as on relevant academic literature, your concept should take the technology to the market and raise it to TRL 8 or 9. To this end, identify and evaluate potential avenues for commercialization of your technology (for instance by engaging in market and competitor analysis).
The accompanying lecture will also include talks by guests that will provide vivid examples from their everyday life to explain how to move from the results of applied research to innovations with and for companies. For example, we will invite a patent attorney, employees of a young start-up company and project managers from the Potsdam institutes of the Fraunhofer Gesellschaft.
Week
Date
Type
Topic
Initials
0
14-Oct
Lecture
Kick-off session - Introduction to the course
JB/HHvG
Tutorial
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1
Introduction to innovation management
JB
Tutorial 1: Orga, assignment, get to know each other
AH/RS
2
Technology transfer: How to get from research to innovation
HHvG
Tutorial 2: Team building and presentation of cases
3
Transfer at work: product-readiness-level, customer interaction level, technology readiness level and from prototype to product
Tutorial 3: On the use of ChatGPT in this course
4
13-Nov
Guest lecture
Transfer everyday (Fraunhofer)
FH
Tutorial 4: Identification of transfer challenges + research exercise
5
20-Nov
Market and competitor analysis
Tutorial 5: Exercise (market research)
6
27-Nov
Innovation strategies: Open innovation
Tutorial 6: Interview preparation
7
04-Dec
Innovation protection strategies – (PT: Sascha Gohlke + Hertin & Partner)
Tutorial 7: IP consideration exercise and prep. for presentations
8
11-Dec
Developing new business models
Tutorial 8: BM exercise (create a BM for your technology)
9
18-Dec
Midterm presentations
all
Christmas break
10
08-Jan
The science behind our use cases
Tutorial 9: Recap midterms
11
15-Jan
Managing innovation through networks
Tutorial 10: Preparation presentation and report
12
22-Jan
Panel discussion start-ups
Fraunhofer / Start up / Transfer expert
13
29-Jan
Final presentations
14
05-Feb
Recap and Q&A
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